The Hidden Variable Study
A first-of-its-kind research initiative into what’s actually driving results in Christian-owned businesses — and what’s quietly getting in the way.
Only 50 spots. Applications close when filled.
What Is This?
Christian entrepreneurs experience something beneath the surface — spiritual, emotional, and psychological patterns that may be driving their results or quietly capping them.
Business research has studied what entrepreneurs do. Nobody has studied what Christian entrepreneurs experience.
We’re changing that.
The Hidden Variable Study is a first-of-its-kind research initiative designed to document the hidden patterns operating beneath the surface of Christian-owned businesses at the $200K+ level.
We’re looking for 50 business owners willing to sit down with us for an honest conversation about what’s really going on.
It’s 20–30 minutes on Zoom - not a sales pitch - it's a real research conversation.
In fact, there’s nothing for you to buy even if you wanted to.
Why Participate?
We want this to be worth your while.
Here’s what you walk away with:
Clarity
The questions we ask are designed to help you articulate the spiritual realities you face on a daily basis. Participants tell us the conversation alone was worth the 30 minutes — because someone finally asked exactly the right questions that mattered.
The Published Findings
When the study is complete, every participant receives the full published findings — what we discovered, what the patterns revealed, and what it means for Christian entrepreneurs at your level.
Early Access
Based on what we find, we will build something. Participants get first access — before it’s available to anyone else.
To Be Heard
There are very few spaces where someone who understands both the faith world and the business world sits down and genuinely wants to know what’s going on for you. This is one of them.
Who We’re Looking For
This study is specifically designed for a narrow group of people. You qualify if:
- You are a Christian entrepreneur
- Your business generates $200K or more annually
- You have been actively running your business for 2+ years
- You are the owner
If that’s you — we want to hear from you.
If it’s not — this study isn’t the right fit, and that’s okay.
Here’s How It Works
Apply
Click the button below and answer a few short questions to confirm you qualify.
Book Your Call
If you qualify, you’ll be taken directly to our calendar to book your 20–30 minute Zoom conversation at a time that works for you.
Show Up
One of our research team will meet you on Zoom. No agenda. No pitch. Just an honest conversation.
Receive The Findings
When the study is complete, you’ll be among the first to know what we discovered.
Why This Study Exists
A short note on the background behind this research.
At 50 Conversations - The Study Closes
This is not a webinar. This is not a funnel. This is a study — and studies have defined sample sizes.
When 50 conversations are complete, applications close.
If you’re reading this, spots are still available.
Don’t overthink it. It’s 20–30 minutes. Could be a defining moment for you.
